Product Marketing Manager, Banking

Boston, USMarketing

Position Intro

As the Product Marketing Manager, you’ll join our Product team in working to communicate our unique vision and compelling value proposition to the market. Your focus will be on close collaboration with Sales, Product, and Strategy to identify opportunities, implement best practices, and lead initiatives that directly impact Earnix’s accelerating growth in the financial services sector. Reporting to the Director of Product Marketing, you’ll build a strategic framework of intelligence-based market awareness and GTM excellence, delivering on our vision to create a personalized, connected world with a relentless focus on what’s next.

Description

Join our rapidly growing team in a leading fintech scale-up serving the insurance and banking industries. We’re looking for a talented and entrepreneurial team player to help convey the compelling value proposition and differentiation of our offerings to Insurance Carriers and Banks through engaging storytelling and a talent for converting complexity into simplicity.

What you’ll do:



Collaborate on the direction and prioritization of our product strategy

Listen to the needs of our GTM teams and build effective enablement addressing their needs and priorities while providing strategic direction

Lead the creation of an ongoing series of playbooks, from Sales execution and product launches to campaign support and more

Explore new and unexpected opportunities in market

Interact with market influencers – including analysts, research firms, thought leaders and more – to create a robust information flow of external perspectives into key areas of our company

Develop tactics to capture the many proof points and success stories of our customers

Maintain a relentless focus on the ever-changing market

Requirements

You’ll do it using:


Strong background in B2B(2C) Enterprise SaaS

Experience in working within the financial services industry

Demonstrated experience using current MarTech tools and platforms

Excellent problem-solving and project prioritization skills

Ability to collaborate with cross-functional teams and provide strategic insight

Strong technical and analytical skillsYou’ll do it using:

Strong background in B2B(2C) Enterprise SaaS

Experience in working within the financial services industry

Demonstrated experience using current MarTech tools and platforms

Excellent problem-solving and project prioritization skills

Ability to collaborate with cross-functional teams and provide strategic insight

Strong technical and analytical skills


You’ll excel by:



Thinking like an owner (having a “founder’s mindset”)

Focusing on the art of the possible

Communicating with honesty, candor, and respect

Collaborating seamlessly with colleagues across the company

Being resourceful and creative

Acting with empathy

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